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Mad Marketing PodcastWell it’s that time again my friends. In this episode of the Mad Marketing Podcast we, as always, tackle a variety of marketing and life topics, many of which I’m sure you’ll find either rather funny or at least quite informative :) In this episode, we’ll discuss:

  • Life as a professional speaker and the ups and downs of travel and living in a hotel
  • Content marketing workshops and how to truly gets Sales Departments engaged in content production and a part of the Marketing team
  • A podcast advertising network called Midroll
  • How to get even more results from Calls to Action that come after your blog posts
  • And a CRAZY story about how The Mad Marketing Podcast brought two children to screams and tears (seriously, you will not want to miss that story, it’s as EPIC as it gets and a testament of the power of podcasting, for better or worse!!)

So I hope this episode gets your week started off the right way and as always, if you have personal questions you’d like me to address on the podcast, just let me know here.

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Mad Marketing 42: Becoming a Trailblazer in 2015 and Beyond

January 5, 2015

Well, it’s time to start your 2015 off right folks with another episode of Mad Marketing In this episode, I riff away on: Making your mark on business and life in 2015 Some of my 2015 Goals The impact of audio content on businesses in 2015 and the “Podcast Saturation Index” (PSI) Speaking stories And […]

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Mad Marketing 41: Why Businesses Simply Don’t Get “Marketing Automation”

December 15, 2014

It’s podcast time again my friends, and in this episode Mad Marketing, we dive into quite the variety of topics. Specifically I’ll be riffing on the following: – Why the phrase “marketing automation” is a disaster, and is one of the big reasons why tools like HubSpot, Marketo, Pardot and others have less than a […]

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Mad Marketing #40: Facebook and Twitter Stink for Brands. What’s New?

December 1, 2014

It’s podcast time again my friends! And if you’re one of those laggards that hasn’t gotten on the podcast train yet, I can only tell you that after giving it a try (especially when you’re driving), my guess is you’ll be hooked on just how effective, enjoyable, and easy listening to a podcast is versus […]

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Mad Marketing #39: Why Content Marketing Absolutely Can Be a Direct Sales Tool

November 18, 2014

Well it’s podcast time again everyone! And in this week’s episode, I cover a wide variety of topics, from crazy travelers to cocky business owners to incredible content marketing case studies. Also, I go on a nice little rant on why I feel content marketing *is* a direct sales tool, although some in this space […]

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Mad Marketing #38: Managing a Content Plan, Crazy Travel Stories, and More

November 3, 2014

Well it’s that time again everyone, as the newest episode of The Mad Marketing Podcast is ready to be added to your drive to work this week. In this episode, we discuss a variety of questions that have come in via email over the last week, as well as a few of my crazy travel […]

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Mad Marketing #37: Thoughts on the Crazy State of Content Marketing Measurement and ROI

October 19, 2014

It’s that time again everyone! In this fast, fun, and furious episode of the Mad Marketing Podcast we talk about a wide range of marketing and personal topics that have been rummaging through my brain in the past few weeks. Specifically, in this episode we discuss: Why people look at me funny when I’m in […]

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