That’s right, I need your help guys. Here’s my problem: If you look at the header atop this page there is one glaring weakness (And no, it’s not the goofy guy standing next to the AWESOME Lion). The problem, if you take your eyes to the upper left hand side of the page, is that there’s a large, empty black space. Do you see it? Yep, nothing there at all. But that’s about to change, and I’m calling in the infantry(that’d be YOU) to assist me with the challenge. And what is the challenge? Well, if you guessed that I needed a ‘tagline’, then you were right. Well done.
A ‘Tagline’, for those of you unfamiliar, is defined in Wiki as:
“a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product or to reinforce the audience’s memory of a product.”
For quite some time I’ve known that I was lacking in the tagline department, but I decided to actually wait until two important events had transpired:
1. I had a killer community
2. I had a clue as to who I was as a writer
You see, I don’t know if it’s possible for first time bloggers to come right out the gates clearly defining their brand identity. As many of you know, this blog started off much more ‘sales’ oriented. I wasn’t dabbling nearly as much with subjects like blogging, content, personal development, small business, branding, etc.
But as time went on, passion and inspiration touched me on multiple occasions, and so the subjects of the blog diversified into what it has become today.
Most successful bloggers come up with their own tagline. In fact, here are some blogs with their corresponding taglines that I find to be excellent:
Alex from The BridgeMaker: Simple Paths to Positive Change
Danny Brown: The Human Side of Media and the Social Side of Marketing
Frank Jennings from A Spark Starts: Life Changing Inspiration
John Falchetto from Expat Life Coach: Abroad but not alone
Bryan Thompson from Elevation Life: You: Unlimited, Unsilenced, Unleashed
Shoe Money: Skills to Pay the Bills
SEO Book: Learn, Rank, Dominate
Troy Claus: Marketing and Branding the Right Way
Brankica from Live Your Love: How to Blog Like a Star
Jason from Skyward: A Blog about Growth!
Eugene at Reality Burst: Reality Creation through Net Domination
So as I’ve been thinking about taglines, I figured why not ask my community? Why not allow the people that come to this blog, week in and week out, to help me fill in that black space in the upper left?
I Need Your Help
This is why I need your help, each and every one of you. As you’ve probably noticed, this blog is solely meant to give back to you, the reader. But today, I’m asking for more. I need your help, and it would mean a lot to me.
So whether you comment on this blog all the time or have never left on word under an article, I’d ask you to consider the following:
1. Knowing what you know about me and The Sales Lion blog, what would be a fitting tagline in your opinion?
2. If you’re not sure of a tagline, but you do know of certain words that should be included, what would be those word(s)?
Please don’t be embarrassed or at all hesitant to leave your thoughts below. There are no wrong answers here. And again, whether you can think of an entire tagline or just one or two words, that’s great.
C’mon folks, let’s let the magic of community do its thing and have some fun in the process. What say you??