Mad Marketing Podcast #10: Crazy Social Media Stories, SEO, and More!

by Marcus Sheridan


Well it’s podcast time again folks, and boy do we have some GREAT questions that came in from around the globe over these past couple of weeks plus I have to share a CRAZY social media story with you.

So get your iPod or MP3 player ready and let’s have a listen, and if you have any questions or comments, as always, don’t hesitate to leave them below!

Your Questions

On my mind:

1. Most important metrics to measure inbound marketing success

Thanks for the e-book.. looking forward to reading it.



My biggest problem? I feel like I have the content and knowledge but wonder if my phrases are correct for titles and descriptions.



Hi Marcus,

my biggest struggle is getting my colleagues to help me with content creation. Serving as an example (in writing of over hundreds of articles in my career) did not help. They just don’t want to (favorite excuse: “don’t have the time”) contribute, and it’s too much for me to handle and carry the burden. They all “know” the value of content marketing, but it does not help. And when I say “colleagues”, I mean my equals, not my employees – I mean my partners, my co-founders.

Thanks for asking,





My biggest struggle is “finding my voice” – what I mean is what I write on the very first blog?

Greetings from Brisbane Australia

Jamie Hayes



Thanks for another outstanding information piece.  How about this step: What about “be sure to set up your blog to receive/collect reader comments” and “What to do with reader comments when you get them”?



Hi Marcus, I am searching for answers here.

Sorry to bug you.


When titling my blog post for content marketing, should it be a question?

“How much does a personal trainer cost”?

If yes because I am answering questions or concerns most of my competition will not – then good, right?

What do I put in the URL?

Is this right?  Or just the keywords   (

I am wondering as well, how long it takes to rank on google 1st page and do you require to send this post (URL) to search engine submission sites / directories?

Thx, always love your content!!!


Note*** The podcast mentions an upcoming speaking event I have in Washington DC on Nov. 15th. Read more about it here if you’re interested in attending, as I’d love to catch up!
Mad Marketing by Marcus Sheridan, The Sales Lion

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