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Merry Christmas Morning from the Sheridan Clan 2012!!

December 25, 2012

I simply can’t thank everyone enough for all the support you’ve given me, and indirectly my family, over this past year on The Sales Lion. Merry Christmas to everyone and from my family to yours, may your 2013 be a wonderful and prosperous year!! (see 2011 photo or 2010 photo)

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My 3 Biggest Professional Disappointments of 2012

December 22, 2012

You may have noticed that I’m not big on focusing on failure, negatives, or anything of the sort as it typically doesn’t inspire others (nor myself) to reach greater heights of success on a personal or professional level. Notwithstanding, I wanted to share a few experiences I’ve had this year that, although disappointing, have taught [...]

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Why It’s Time for the Content Marketing Haters to Move On in 2013

December 20, 2012

There has been one constant to growth and evolution since the beginning of time: Leaders of the previous generation are the slowest adopters of the next one. Kmart did it. Henry Ford did it. Blockbuster did it. Kodak did it. Sears did it. The list goes on and on. The same holds true for those [...]

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My Greatest Professional Moment of 2012: A Personal Story

December 17, 2012

Earlier this year I spoke at a conference to about 100 or so business owners over the course of 2 days. During that time period, I had the opportunity to give 4 seminars, all of which were sequential in terms of beginning to advanced principles in content marketing. Because each session built upon the previous [...]

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2013: The Year Businesses Took Social Media Theory and Threw It in the Trash

December 11, 2012

Over the last decade (especially the last five years), social media marketing has been one long train of speculation and theory after another. I don’t say this to be negative in any way. It’s a natural byproduct of a new phase this world is going through. But phase one is over. We need to move [...]

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