5 Reasons Every Small Business in the World Should Write an EBook

That’s right, you should have an eBook. And no, you’re not the exception. What, did you say you were an auto mechanic? Yes, your company needs an eBook. I’m sorry, did you say you were a roofer? Yep, you too, you need an eBook. So you’re a professional lion trainer…..Wow, you really need an eBook.…

5 Small Business Blogging Benefits Nobody is Talking About

OK, so we’ve all heard it by now: If you own a business, and if you want to truly have any web marketing presence at all, you need to be blogging. With benefits like SEO, subscribers, and inbound links; content marketing for small businesses can pay some serious dividends. But today I want to focus…

The 8 Major Mistakes of ‘New and Improved’ Website Redesigns

Since returning from my conference in Vegas last week I have been very pleased to receive multiple emails from business owners who are stoked to embrace proper web marketing and finally bring their business up to speed with the information age. At the same time though, a large portion of these businesses owners are getting…

How to Create Rocking Web Relationships that Sell!: A Video Post from The Sales Lion

Does your website create rocking relationships with clients? Seriously….If it doesn’t, and it’s B-O-R-I-N-G like most of your competitors, then all it takes is a few simple additions and tweaks to instill personality and a face into your company’s brand. In this video, which is one of likely many to show in the coming weeks,…

7 Ways to Stop Staring at the Screen and Start Writing Your Next Great Blog Article

It’s time to write. Your next scheduled article to post is already a day late on the calendar. You’re nervous, frustrated, and feeling the pressure. All you see is a white screen in front of you. Call it writer’s block. Call it burn-out. Whatever you call it, you’ve got it. And you’re frustrated. Such a…

Fake Identities, Cowards, and How to Truly Elevate Your Online Brand

I see it more and more, and frankly, it’s an action that makes me want to vomit. Just the other day, I was on a swimming pool forum and noticed how a supposed ‘pool shopper’, who of course had no identity, was speaking of his experience with a particular manufacturer and discussing why he thought…

Education-Based Marketing and Why Selling in the 21st Century Will Never Be the Same Again

It happened again to me just yesterday. After being on the phone with a potential client for a few minutes, the following was said: Me: In terms of getting other quotes for your project, where do you currently stand? Customer: Well, to tell you the truth, my husband and I almost always get at least…