The Uncomfortable Road to Success: A Story About You and Me

by Marcus Sheridan

road to successAs I pulled into my driveway around 11:30pm on Thursday night of last week, exhaustion had officially set in. Having driven about 23 hours over the previous 3 days, I was physically spent. But just like many other nights before this one, I still had one major item left on my to-do list—the elliptical.

Although some of my oldest readers have heard me talk about my beloved elliptical before, many of you may not know that each night, somewhere between 9 and 11:30pm, I get on this machine for exactly 60 minutes, without fail. But on this particular night, the physical and mental toll of the previous 3 days were such that I frankly was unsure as to whether or not the workout would even happen.

Decision Time

So as I always do, I walked into my quiet house and slowly drudged into my bedroom, very quietly, so as to not wake up my wife and retrieve my workout clothes out of the dresser. But, as I grabbed its handle to get the clothes, fatigue again became my only thought. Literally, my head seemed to be spinning. And I knew that if I could just lie down in my bed I’d be out in 30 seconds.

So I stood there. Not sure how long really. But I debated, and debated, and debated. If anyone had seen me there, standing in the dark and looking blankly at a dresser-drawer, they may have thought I was crazy.

Somehow, I eventually summoned the strength and soon walked out of the room with workout clothes in hand.

As I walked by my kitchen table, just before heading to the basement, I stopped again. This time, one thought kept coming to my head:

Just go to bed man. Just go to bed.”

And so once more, all I could do was stand there. Again and again I rationalized how missing one workout wouldn’t matter. It was quite the civil war, to say it in the least.

But just as I was on the cusp of giving in, I found myself saying the same thing I’ve said many, many times late in the night—“Just give it a go Marcus, even if it’s but for a few minutes. Give it a go.”

And so I did. 5 minutes into my workout I was still feeling dizzy from the day. 20 minutes in I was very ready to quit. 30 minutes in I was convincing myself to hang in there a little longer. And 45 minutes in I thought, ‘You’ve come this far, just keep going’.

Finally, 60 minutes came. I was done. Ahh yes, the satisfaction of knowing I’d won a little battle, again.

It wasn’t comfortable. It wasn’t easy. But it was worth it….as it always is.

Some of you may be wondering why I relate this story. And although it may be a silly one in nature, it’s just one example of many in my life that show a true reflection of what the road to success is all about.

Because when it comes down to it folks, this road that I’m speaking of is not comfortable.

There’s some utopic myth out there that all we need to do is choose our passion and then success will come naturally and easily. To this, I say bull. Success is great, yes, but it’s not easy. In fact, the most successful people I know are often times the most uncomfortable.

The Uncomfortable Road to Success

Late one night I sent the incredibly popular blogger and copywriter Ingrid Abboud from NittyGriddy an email asking some general blog questions. Not at all expecting an answer considering the time (it was about 4:30am her time in Lebanon) I was shocked to receive an immediate reply to my questions. We had a quick conversation that followed:

Me: Girl, what the heck are you doing up at 4:30am???

Ingrid: Actually, I’m emailing with a client as we speak. They’re in the States, and because we’re on a deadline, I’m still up, getting this all finished.

Needless to say, this little conversation made me raise an eyebrow. It also explains why Ingrid is so good at what she does. Simply put, she accepts the reality that the road to success is often times quite uncomfortable.

Or take JK from Hustler’s Notebook, a guy who usually goes to bed after 12:30am (I know, we IM all the time this late) yet still wakes up at 5am…every morning…regardless. Just listen to some of his thoughts recently posted:

I want to be clear that it’s not all glorious. Being a hustler requires unattractive sacrifices like working instead of playing. While others sleep, you brainstorm … While others party, you network … While others watch TV, you research. What you’re after becomes part of your every thought. And when you want something that bad, it’s just a matter of time until it’s yours.

The List Goes On and On

It wasn’t comfortable when Srinivas Rao left the States and moved to Costa Rica to pursue his passions, all the while establishing one of the most successful podcasts for bloggers on the web—BlogcastFM.

It wasn’t comfortable when Tristan from Blogging Bookshelf wrote about the impact his blog had on his girlfriend, or the time he posted a blogging video starring Hitler that was attacked by a few in the blogosphere.

It wasn’t comfortable when Gini Dietrich (who wakes up every morning at 4:30am btw) was told by her fiancée to simply quit the job she no longer loved. But that’s exactly what she did, and soon after started her own incredibly successful marketing firm, Arment Dietrich, and oh yeah, breathed life into what is now one of the top 40 marketing blogs in the world, Spin Sucks.

It wasn’t comfortable when expat extraordinaire John Falchetto was running his first outdoor coaching business from a tribal village perched at 6000 feet in the rugged hills of the UAE, only to eventually move to a small town in France where he’d run his global expat coaching company.

It wasn’t comfortable when Troy Claus left his job and partnered up with a crazy Scotsman named Danny Brown, but the customers of the powerhouse Bonsai  Interactive Marketing company are sure glad he did.

It wasn’t comfortable when Marlee Ward left the financial comforts of being an attorney and chased her passions for entrepreneurship and helping others reach their potential.

It wasn’t comfortable when Ana Hoffman and her husband were out of work for over a year in 2007, but this event was also the impetus to her establishing one of the most successful web traffic generation blogs in the entire world.

And it certainly wasn’t comfortable for Robert Dempsey to overcome his alcoholism 12 years ago, but it gave him an incredible perspective on life as he went on to become a very well-known and established internet marketing expert.

Our Challenge

I’m sure you see the pattern here folks. We all have bumps in the road. And do you know what? We should.  Whether they’re small like the one I faced in the opening paragraphs, or large like the one Robert Dempsey faced—they’re all for our growth and betterment.

And even more so, I would go so far to say that if we’re not a little uncomfortable, we’re simply not pushing ourselves hard enough.

To close, I’d ask you to consider if you’re pushing yourself as you should be. Are you challenging the status quo when necessary, even though it’s not comfortable? Are you taking care of your mind, body, and soul…even when it hurts? And are you reaching the God-given potential you’ve been blessed with, even though the bumps in the road would dictate otherwise?

If the answer is ‘no’, then it’s time we pushed a little harder folks.

Your Turn

I have a couple of specific questions I’d love to hear the answers to from each of my incredible readers…..What ‘uncomfortable’ bumps in the road have made the biggest difference in your life? Also, what are your day to day ‘discomforts’ that are helping your reach your ultimate goals?

As always, if you leave a comment here you will feel dang awesome and not only that, but you’ll be a part of one of the strongest communities on the internet. :-)

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{ 109 comments… read them below or add one }

Peggy Baron April 12, 2011 at

Hi Marcus,

What perfect timing as I’ve just come back from a 3 mile run where I wanted to quit at mile 2, yet pushed myself to finish the thing. Sometimes I think I’m just too stubborn to quit. :)

But really, there are reasons WHY we do what we do, to push on and persevere. It helps to keep our vision right in front of us so we don’t forget our “whys” no matter how tough it gets.

For me, I am uncomfortable with *asking*. My DIY spirit means I think I should do everything myself, so to ask for help with something technical, ask what something means, or even ask someone to promote my products is my weekly (sometimes hourly) hurdle.

My other day to day discomfort stems from constantly waking up in the middle of the night with a brilliant idea, a plan of action or obsessive problem solving and not being able to get back to sleep. So I start my day with not enough sleep… but doing what I love!

Thanks for sharing all those inspiring stories of real people doing what they do with excellence.

Peggy
Peggy Baron´s last [type] ..My Mentor is Better Than Your MentorMy Profile

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Marcus Sheridan April 13, 2011 at

Wow Peggy, what a way to start off the comments here. I just loved this– personal, real, and very relate-able.

So you’re a runner, ehh? I used to be as well. But for some reason my knees have made the elliptical their preferred choice of exercise ;-) But I know what you mean about pushing through…and how it is so very representative of every other hurdle we have in life.

I agree that asking, and delegating, can be difficult. We don’t want to burden, we want things to come out the ‘right way’, we want to have control, etc, etc. But it seems that the most successful people are often times the ones that have mastered Pareto’s Law and truly do focus on that key 20%, trusting others to do the rest.

Like you Peggy, this is something I’m working on myself. And it’s tough.

But may your passion continue. That’s what I think shows the most about your personality Peggy– passion and enthusiasm, and boy is it a beautiful quality to have.

Thanks so much for stopping by and starting this off. :-)

Marcus

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Eric Pratum April 12, 2011 at

Personally, I prefer to start with the hard stuff so that I don’t have to deal with the even tougher challenges of deciding later whether or not to do it…eg. I run at 5:30am rather then 8:30pm because running is the reason I got up so early, so why wouldn’t I go? ;-) Trying to get myself to do it at night is so much more difficult.

Of course, that doesn’t stop me from having to deal with other potentially difficult questions later in the day when I might feel like I’ve earned a bit of a rest because I ran, worked a long day, etc…because as you know, there’s always more work, house work, time to spend with the family, and so on. Getting up early in the morning just so that I could plop down at the end of the day and say, “hey, I earned a rest. I’m not doing the dishes, honey,” would just be a cop out…and well, leave me with an unhappy wife :-P
Eric Pratum´s last [type] ..How I went from 70 to 1-400 subscribers in 60 daysMy Profile

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Davina K. Brewer April 12, 2011 at

I do a little of this too: get the hard or must do things crossed off the list first. Or I’ll tackle a bunch of the small things, crank ‘em out in an hour.. then have nothing to put me off the big projects. Now doing the dishes, that I go ahead and do.. try to clear the clutter, eliminate some distractions; plus it’s like 5 minutes to put the dishes away or make the bed. FWIW.
Davina K. Brewer´s last [type] ..This blog is wide open Spammers attackMy Profile

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Marcus Sheridan April 13, 2011 at

Good point Pratum. Who was the guy that said if we just write down each day our 3 most important things to get done…and then do them first…we’ll never have any issues with productivity?? Whoever said it, it’s a dang good quote.

And continue with those dishes buddy— it makes all the difference ;-)

Thanks for the comment man.

Marcus

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john Falchetto April 12, 2011 at

It’s not always comfortable but comfort is relative bud.

I work with clients on the West coast, so this means long nights. I have clients in Dubai who are 3hrs ahead of me, so this means early mornings. So I get a bit tired but the stuff I went through in the past pulls me.

When I was running the outdoor coaching business we built some houses in the hills. Everything had to be carried up or on a mule. Then when the office, cafeteria, and dormitory were finished, another tribe came over and burned it all down.
What do you do? Well you make nice with the guys you forgot to talk to at the start of the project, get off your butt and rebuilt.
Now when I think something is too hard I think back to those days, 30 days of work gone in smoke and everything to rebuild.

We might be tired because we had a long day in the office, or driving or even in meetings but until you see guys carrying 100lbs cement bags on their back up a mountain for a living, we have no idea what back breaking hard work means.

True our brain gets tired but there is a huge reward at the end of the day.
We CHOOSE to be tired that way, we have the luxury to choose, the way we do it and how we do it.
This ain’t the case for most people in this world.

We are the lucky ones, being a bit tired is a small price to pay for this.
john Falchetto´s last [type] ..Life lessons from a summit abroadMy Profile

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Marcus Sheridan April 13, 2011 at

That was a cool story John. Have you ever shared it in your blog before? Very wild, would love to see some pics if you have them.

But your main point is dead on– comfort, or the lack thereof, is very relative. The person that focuses only on the pain of the moment often times has a much more difficult passage than the guy or gal that has the ability to look beyond that singular moment and comprehend the positive results that are likely to follow.

We are lucky though John, aren’t we?? :-)

Well said my friend, well said.

Marcus

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Marlee April 13, 2011 at

Okay, isn’t burning down someone’s entire construction site a little drastic?!?! Couldn’t they have sent someone over beforehand to make mention that they didn’t like it? Or perhaps they coulda notified the HOA that you were encroaching on their land?

TOTALLY KIDDING!
But, I still can’t believe they burned your buildings down. Ouch.
Marlee´s last [type] ..Radical Marketing- The Third Element – Entertain to EngageMy Profile

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john Falchetto April 13, 2011 at

I learned my lesson. They could have told us to leave and never come back. Actually in the end we came out on top, the people who owned the land felt so bad for me they paid to get a whole new place built up at their cost, and it was 10 times better than the first. :)

So yes painful experience but happy ending.
john Falchetto´s last [type] ..Sometimes we quitMy Profile

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Ingrid Abboud April 12, 2011 at

Besides making me feel guilty that I don’t exercise anymore lol – this, much like every one of your posts, is superb Mufasa.

It’s nice to be reminded that we’re not alone in our struggles – and each of us what they are – has something they do to try and overcome them. There’s a motivator for all of us.

I don’t know many people who had success come to them easily or overnight. I believe it’s the obstacles we run into along the way that makes us the better person, the stronger one, the wiser one.

Every journey consists of bumpy roads but it’s how you drive over each bump that forms you and that pushes you to continue. That makes you stand there and tell yourself – “keep going, it will be worth it at the end”.

I believe it’s a continuous battle between you and yourself. No one else. No one wants what you want for yourself as badly as you do. But you need to act.

It’s the calculated risks we often take that can lead to success.

The folks you mentioned here are prime examples of fighters and achievers. They are an inspiration to me and many.

If I have to sometimes work at 5 am – then so be it! Heck, I sleep late anyways lol. But I’ll be damned if a client or even a friend is relying on me for something and I let my laziness get in the way.

And in all honesty – I don’t push myself half as much as I should and as others here do. And if you’re not comfortable, then get comfortable! Because the real road to success is a tough one; one that requires a ton of determination, a boat load of perspiration and a great deal of confidence in yourself.

Beautiful story M.

I loved the vivid imagery with your story – it felt like we were standing in front of the closet with you. Many of us have been there.

Thank you for including me here – I’m honored to be surrounded by folks I admire.

Happy Tuesday to ya
Cheers

PS – there’s a quote I love by Erma Bombeck that says:

“When I stand before God at the end of my life, I would hope that I would not have a single bit of talent left, and could say, ‘I used everything you gave me.”
Ingrid Abboud´s last [type] ..SuperPost Sunday – Weekly Roundup 25My Profile

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Eugene April 12, 2011 at

“And if you’re not comfortable, then get comfortable!”

…and if you’re comfortable, then it’s time to get uncomfortable again! :)
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Ingrid Abboud April 12, 2011 at

LOL Eugene – pretty true!

Let’s just say – “get comfortable with being uncomfortable!”
What do you think?
Ingrid Abboud´s last [type] ..SuperPost Sunday – Weekly Roundup 25My Profile

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Peggy Baron April 12, 2011 at

Marcus… he puts the UN in front of comfortable!

Peggy
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Eugene April 12, 2011 at

There we go! I think we go it! :)
Eugene´s last [type] ..43 Internet Stars Reveal Their X-FactorMy Profile

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Marcus Sheridan April 13, 2011 at

Now that’s community team-work guys!! ;-)

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Marcus Sheridan April 13, 2011 at

Wow my friend Ingrid, you never cease to amaze me and everyone else around the blogosphere with your thoughtful comments.

First, let me say thank you for the compliment regarding the writing of the story. I don’t much see myself as a writer…it’s something that has not come easy… and so when I hear compliments like that (from people that are as real as they come), well it means a lot. You already know how much I love your writing style over there on NittyGriddy, so again, big smiles. :-)

And I know you said that you’re only using half of your talents Griddy, but if that is the case, I’d like to see someone…anyone out there…that can double the dedication you have to your work, your family, and your incredible blogging community. Honestly, it ain’t happening girl. Heck, most people would never consider responding to 100+ individual comments from one blog post….but I know that’s what you’re doing as we speak with that epic ‘post schedule’ project you’ve immersed yourself in.

So half dedicated?? No, I think not Ms. Griddy. Half dedicated to sleep– yeah, I’ll take that. But 110% dedicated to greatness. And you’re getting closer and closer to the person you want to be….each and every day. Not too shabby I’d say for a softball player ;-)

Best-

El Leon ;-)

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Joe @ Not Your Average Joe April 12, 2011 at

Marcus, I find myself doing push-ups and sit ups at 11:30 at night because sometimes that’s the only time I have to do it. Your approach is def “old school”, and I find it refreshing. I can appreciate the struggle with the late night workout. When you have a “clan” to attend to as well as a business, you have to make the most of your available time.

I’m very glad that you spend some of that time to write these posts, and share the links to some of your fabulous community. Keep it comin’, bad cat…
Joe @ Not Your Average Joe´s last [type] ..Is “The Fighter” The Best In Its ClassMy Profile

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Marcus Sheridan April 13, 2011 at

‘Bad Cat’…kinda like that Joe, especially from a Philly boy like yourself ;-)

And you’re right, I’m a little old-school I guess in certain areas. At least my kids might agree to that.

As you said, I work out late because I want to spend time with my fam when I’m home. During the summer, when I travel a lot, I may only have an hour or two with them before they’re in bed, and I’m sure as heck not going to burn that hour on a machine, ya know what I mean man?

Your support is great Joe. I sincerely look forward to your comments here on TSL.

Have a great one brother.

Marcus

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Eugene April 12, 2011 at

I guess it can all be summed up with “there is no growth in comfort”, which I truly believe.

It’s REALLY difficult to get into the mindset to force yourself out of the comfort zone (you’re comfortable after all!). But it is essential. At least as far as I am concerned, I think life gets boring when you get comfortable.

I’m thinking its time to get a little uncomfortable right about now.
Eugene´s last [type] ..43 Internet Stars Reveal Their X-FactorMy Profile

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Marcus Sheridan April 13, 2011 at

You summed it all up perfectly Eugene, and that last little statement you made should be the motto of just about everyone–

It’s time to get a little uncomfortable right about now.

Why wait? Why settle for average or the status quo? Let’s make some waves and give it a push, ya know?

Very grateful for your support Eugene. Thanks for the comment and have a great one bud.

Marcus

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Srinivas Rao April 12, 2011 at

Marcus,

First off thanks for the shout out. You bring up so many great points in this post about. There’s no question in my mind at this point that getting to the point of building a successful business or being a successful entrepreneur is not all smooth sailing. For me there was one big bump in the road and that was finding myself broke, unemployed, and living at my parents after finish graduate school. In those initial moments I thought “I went to college, grad school and I’m back where I started when I finished high school. What train wreck.” But that was what caused me to start my blog and as a result a whole other world opened up to me that I’d never expected.

Surfing has been a similar experience with peaks, plateaus and a good amount of discomfort. The first 15 times I went out I couldn’t stand up on my surf board. But then it finally clicked. But that wasn’t the end of the discomfort. Every time I went out on a bigger than average day I’d have these moments where I’d get my ass handed to my be the ocean. I still have those days every now and then, although less than before :) . Usually when you’re uncomfortable is when you’re making the most progress.

The day to day discomfort for me is continually building something without an immediately tangible reward, knowing that there will be a pay off when I’m willing to make a short term sacrifice for a long term gain.

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Marcus Sheridan April 13, 2011 at

The day to day discomfort for me is continually building something without an immediately tangible reward, knowing that there will be a pay off when I’m willing to make a short term sacrifice for a long term gain.

So glad you said this Srini. I think it’s the great test for all of us. Goes back to that old action that has been debated for thousands upon thousands of years– FAITH.

Any business or individual, I don’t care what they are or do, must have faith to make a blog (or business) work. There are no guarantees (other than it’s going to be a bumpy road).

I teach biz owners all the time the power of content marketing. Many love the concepts. They shake their heads up and down. And then when push comes to shove, they don’t do it– they don’t follow through. Or maybe the proper analogy is they don’t start paddling their butts off so as to stand up and catch the wave.

So they just float…talking about the big one…watching others succeed and fail….but do nothing.

Kinda tragic, really.

That’s why I had to mention you here Srini. You’re the real deal. Nothing fake about you and the way you write and explain your situation. That is what it’s all about in my opinion man.

Keep paddling brother—

Marcus

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Randy Cantrell April 12, 2011 at

I continue to stare into the face of “the resistance.” It doesn’t get easier as you grow older, but you grow more tenacious to kick resistance in the groin. You learn to fight dirty when you get older. Whatever it takes to kill the beast.

By the way, kudos to all my fellow insomniacs! Resistance eventually goes to sleep so we can get something profitable done.

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Marcus Sheridan April 13, 2011 at

Whatever it takes to kill the beast….You dang right Randy, whatever it takes my friend.

And yes, insomnia is rampant amongst this community, that’s for sure! ;-)

Thanks for your support RC,

Marcus

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Hector Avellaneda April 12, 2011 at

Marcus

As I was reading your story about the other night and the debate whether to get on the elliptical or not, I was grinning because I often find myself in similar debates after i get home from the day job. SHould I go for the evening run or should I just relax? Sometimes I stand there in my closet just looking dazed but in reality Im debating what to do next. I have to say that I’ve missed a few days this month, not because I was feeling tired and wanted to relax but because I wanted to get something business related, done. I guess I can use that as an excuse from every now and then! :)

One of the “uncomfortable” bumps that I have overcome was earlier in my entrepreneurial journey. I started my journey in internet business through the direct sales industry. I quickly learned that closing sales cold not be done through email but I was uncomfortable picking up the phone and talking to people. Finally, one day I asked myself “How bad do you want it?” (referring to mt WHY) and I quickly picked up the phone and started dialing.

I have to admit the the first couple of times I was a stumbling block. I had no clue what to say and I was trying to use scripts that I was told would help. In reality I think they hurt me more than they helped. Soon, however, I just started having conversations with people and I started doing things in my business that I never thought I would be cable of doing. I started closing sales and that felt great!

All I had to do was get uncomfortable for me to start achieving the results I was looking for. In fact, I realized that most of my successes have been achieved after I have made myself uncomfortable. Today, I make it a habit to try to be uncomfortable, otherwise I may not be reaching my fullest potential.
Hector Avellaneda´s last [type] ..The Best Way To Pay Off Credit Card DebtMy Profile

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Marcus Sheridan April 13, 2011 at

Wow Hector, loved this story man, thanks so much for sharing!!

You persevered and overcame– this is what true success and happiness is all about. And like you said, it was clearly not a comfortable road at first, but I can see it was worth it.

You rock Hector. Thanks for always bringing such an entrepreneurial spirit to everything you write.

Marcus

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Dino Dogan April 12, 2011 at

Dude…awesome post and an awesome reminder. Nothing worth achieving is easy. In fact, I just finished writing guest posting guidelines for DIY and one of the main points I made at the head of the document was “be uncomfortable.”

It felt correct in my gut. I wasnt sure exactly how I meant that but I know that before every large accomplishment there is that feeling…that feeling..you know? Its in your gut. A dash of doubt. A pinch of fatigue.

Anyways…thanks for making me figure out what it is I mean by it :-)
Dino Dogan´s last [type] ..Exploring the Unexplored Content Distribution ChannelsMy Profile

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Marcus Sheridan April 13, 2011 at

Wow Dino, that’s just about the best dang guest posting guideline I’ve ever heard– seriously. And it means a lot to me that you got something out of this article, as I know you don’t shoot any bull around.

Keep rockin it bro and thanks again for taking a moment and stopping by.

Marcus

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Moon Hussain April 12, 2011 at

Hey Marcus,

What an inspirational post! I have been thinking about this as well, the journey so far has had its up and then some downs. It all depends on whether you’re going to get back on it or not. Guess that’s what makes us who we are.

People want to hear only the part where everything magically comes together, not the struggles to get there.

I have been exercising twice a day and thanks to this post, it should be easier than most days. Keep moving forward.. :)
Moon Hussain´s last [type] ..The Ultimate Backlinking Questions &amp Answers You Need to KnowMy Profile

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Marcus Sheridan April 14, 2011 at

Hey Moon, so great of you to stop by today and leave this.

Yeah, we all want the quick answers, don’t we. But I have found that if someone is promising quick, and especially without much effort, then they’re sorely mistaken…or lying for that matter.

The magic happens, yes, but only after we will it to do such, after hours and hours of work. There’s simply no way around that.

But keep it up with your workouts and business ventures Moon. You’re making it happen, day by day.

Your support here is greatly appreciated,

Marcus

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Lori Gosselin April 12, 2011 at

Marcus,
I don’t know how you do it but you did it again! Frankly, I was rooting for you to go to bed, but then I’m not as dedicated to exercise as you (me too Ingrid, guilt setting in! Got to sign up for that yoga class!)

I can’t say that I’ve gotten comfortable yet, even though I’m loving working with my passion. It seems the bar always gets raised the moment you do feel OK where you are.

What I do notice, though, is the feeling I have just before I click “Publish”. If I don’t hesitate, if I’m not nervous inside as I do, I know I’m not putting something of value out there. But now that I write it, I AM getting more comfortable feeling that way!

So the consensus seems to be: get comfortable being uncomfortable!? Got it!
Thanks!
Lori
Lori Gosselin´s last [type] ..How to Focus on Your GoalsMy Profile

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Marcus Sheridan April 13, 2011 at

Ahhh yes Lori, the magical ‘publish’ button. I can appreciate what your saying. Of course, for me, I’m usually nervous for the 12 typos I didn’t catch! ;-)

But I love your consensus review– Get comfortable being uncomfortable.

Yes, I think that’s it— Perfectly said Lori!! :-)

Thanks for your constant support, I really do appreciate it.

Marcus

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Davina K. Brewer April 12, 2011 at

Some great stories of inspiration Marcus, I gotta say… and I must confess to being the unofficial slacker in residence. I like my TV time, my friends and family time, my me time. I was the one who took the easy B when I saw that A was nigh unto impossible to get; better ways to use that time, like getable As.

I get the hard; I get the work. I’ll quote Jimmy Dugan (aka Tom Hanks) on baseball “It’s supposed to be hard. If it wasn’t hard, everyone would do it. The hard… is what makes it great.” I’m still trying to figure out the secret to working smarter, not harder. For now it’s both, and always moving forward, bumps and all. FWIW.
Davina K. Brewer´s last [type] ..This blog is wide open Spammers attackMy Profile

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Marcus Sheridan April 13, 2011 at

Oh Davina, you can’t trick me lady. You may like your tv and friends and fam (as I certainly do as well), but you’re as far from lazy as they come. Not only are you rocking out a social media biz, but you’ve got a voice, and you’re making it grow online. And you actively participate in the conversation. Oh, and you’re dang good at it too.

So ‘official slacker’?? Nah, can’t hand that one over to ya lady ;-)

Thanks for your awesomeness Davina!!

Marcus

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Davina K. Brewer April 14, 2011 at

Heh.. have you SO fooled! I look at you folks and your gyms and hikes and reach for the ice cream and the remote. ;-) Na… looking at Gini’s point about it varying per person, your reply on ONE size NOT fitting all.. I have to remind myself of that, that there are cat people and dog people, exercise types and not, morning go-getters and midnight oil burners. My wacky schedule, sometimes I’ll write and work, get things done very late so it’s ok if I ain’t feeling it some mornings, even after a couple cups of coffee and give myself a pass to try something else for a while.
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Tito Philips, Jnr. April 12, 2011 at

I am going to start by being sincere, seriously Marcus, if I were in your shoes, I would simply go to bed. That said, I really want to commend the personal strength of your character to pull this off.

The road less traveled, is the road to success. It calls out the most sacrificial form of living that most people shy away from. It is not easy as you said, but it is worth it.

When I think of the all round commitment of being a final year student of business administration, being an entrepreneur running three businesses simultaneously, being a blogger, a writer, a son, a brother, a lover and a role model, it just boils down to the uneasy road to success.

Do all these become crippling at times? Oh yes!
Do we fall prey to tiredness, procrastination or fatigue most times? Oh yes!
Do we question the path that we have embarked on in our quiet moments? Oh yes!

All these are some of these are the realities we face in this journey of ours, but one last thing that keeps me going, is the fact that in all these, it is not the days we faint that matters, but the ones we hang in there and refuse to compromise in our quest for success. It is days like this one you shared Marcus that becomes a shining light for us and a whole lot of others how worthwhile this journey of ours truly is.

Easy is not the goal, better is. And with getting better, comes suffering longer.

Nice piece.
Tito Philips, Jnr.´s last [type] ..Why Doing Business As USUAL Is SuicidalMy Profile

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Marlee April 13, 2011 at

Wow! Beautifully said Tito. Your words resonated strongly with me here.
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Marcus Sheridan April 14, 2011 at

Dang Tito, that was like a declaration my man….awesome!!

And it appears that you’re juggling some serious balls my man. I tell ya, I’m impressed. I see the hard work you put into your site, and on the blogosphere, and then your businesses, and you’re really an inspiring guy….and then you also write comments like this one ;-)

You have a way of keeping things real Tito, which is very appealing to a guy like me in this day and age where so few things are transparent.

Keep it up big guy, and thanks for stopping by,

Marcus

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Harriet April 12, 2011 at

It sounds like you have your goals and are well on the way to getting them! Go you!

p.s. as I tick the ‘lions are cool’ box my very lion like fluffy kitten is sitting here purring away!

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Marcus Sheridan April 13, 2011 at

Haha Harriet!! Your comments make this Lion smile every time!!

Thank you so much for supporting me in all my writing efforts, it really means a lot.

Marcus

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Harriet April 14, 2011 at

No worries :) I like reading your blog so alls good!
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Sheila Atwood April 12, 2011 at

Marcus,

This is a great story. The ability make things go right is a strong ability not shared by everyone. Pushing the limit is uncomfortable at first…..ahhh then there is the satisfaction of knowing you still have what it takes.

I have read a couple of posts along this line that have been very inspiring. One was to set aside the easy things and get the challenging things done first. The other was to push to do one more thing. Both of these ideas have been a big help with setting up a new service I am working on. I get tons done in a day.

Now I get to add this post to my list of inspiring posts for when those nagging voices show up with all kinds of “good” reasons not to do something.

Thanks
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Marcus Sheridan April 13, 2011 at

Ahh yes, those ‘nagging voices’….Yep, I know what you’re talking about Sheila…and when you figure out how to get them all to shut up, could ya let me in on the secret?? :-)

But thanks so much for your kind words here. If this post has helped you in any way, I’m thrilled, I really mean that.

And btw, what’s the new project. C’mon, do tell lady ;-)

Big smiles,

Marcus

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Troy Claus April 12, 2011 at

Bing Bang Boom!!!

Awesome post Marcus! I love your story (and so did my community :) )

This journey we’re on isn’t easy, it only welcomes the tough. The ones who put themselves at the mercy of their own work ethic, the true hustlers!

For Bonsai, it was a no brainer- Danny and I started in our dinning rooms, taking any job we could (Not that I would recommend doing that way). We faced numerous roadblocks, but when push came to shove, we had each others backs. We knew we were on a one way road, so there was NO turing back.
My advice to others trying to make it is simple “You miss 100% of the shots you don’t take.”
-Wayne Gretzky-

Cheers!

Troy

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Gini Dietrich April 12, 2011 at

I think the big thing, from an outside perspective, that you and Danny do really well is you genuinely care about and respect one another. That goes a looooong way when the roadblocks are there.
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Marcus Sheridan April 13, 2011 at

You had each others backs

Gosh there is power in that statement Troy. Seriously. In fact, sometime I’m going to write about it.

I’ve experience the same with my two business partners with the pool company. We had no plan B. And when our backs were against the wall, one of us would always save the day. It has been an amazing experience.

And to tell you the truth, I’m looking forward to other great ‘partners’ down the road ;-)

You and DB are two special guys Troy. I’m just glad to know you both.

Marcus

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Bill Dorman April 12, 2011 at

Just fabulous…………..I have to read this story on the day I said “you know what, I think I’ll sleep in this morn and not go to the gym”………..way to call me out pal. No excuse, but I am almost as regular as clockwork; my challenge now is being in between ‘routines’ and figuring out what I want to do next. I’m early like Gini, not 4:30 am early but between 5:00 am to 5:45 am usually depending on the day.

My paying gig is commercial insurance; in fact I have a degree in risk management & insurance and marketing. When I got into this business many moons ago I felt I needed to be sharp on the technical side but never really became a student of sales.

About 10 yrs ago my firm decided to change their business model and platform. You had the choice to either be in sales or service. Of course sales is where you have the opportunity to make the most money.

I chose sales; but it meant becoming more a student of sales and turning over the technical aspect to my service team in the office. I was well into my career so it was a little daunting knowing your ‘batting avg’ is going to be placed on the wall each month and every single person knows how you are doing. The sales force is the only part of the organization that has this level of accountability.

It was different than what I was used to and the traditional model of my peers with other organizations. Yes, I had my doubts if I could pull this off.

Well, here we are 10 years down the road and somehow I found the position that was most suited to my personality. Yes, I did become a student of ‘sales’ and I’m still learning.

Sometimes you just have to push forward and challenge yourself and you will be amazed at what you can accomplish.

Yes, I will be at the gym bright and early in the morning………..
Bill Dorman´s last [type] ..What is that smellMy Profile

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Marcus Sheridan April 14, 2011 at

Very, very cool reading your story here Bill. It’s funny how sales works. It’s ever evolving. I’ve read book after book after book on the subject (and certainly written my share about it), but I’ve still got a long way to go, as it requires a constant sharpening of the sword.

Anyway, your support here is awesome Bill, and I’m grateful for it.

Marcus

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Gini Dietrich April 12, 2011 at

The thing that strikes me most about this post is that what works for you doesn’t work for everyone. The important thing is to find your stride and not try to fit your schedule or habits around someone else.

For instance, our chief content officer, Lisa Gerber prefers evenings over mornings. She can work out after work and still do another two or three hours of writing. I cannot. I am most fresh at 5 a.m. (or maybe I’m just not awake and don’t know what I’m doing to myself) so I ride and then spend another three or four hours writing before going to the office. I can’t do what she does (or what you do – working out at 11:30 at night would likely kill me); she can’t do what I do.

Find what works for you, create your routine, and stick with it…even if it’s 11:30 p.m. or 4:30 a.m.
Gini Dietrich´s last [type] ..Three Ways You Suck at Listening to Your AudienceMy Profile

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Marcus Sheridan April 14, 2011 at

Very, very with you Gini— work, exercise, study, etc is not a ‘one size fits all’ deal. We’re all cut from a different cloth, and so I think the key is recognizing where your strength areas are and then going after them.

Take Griddy for example. Her night doesn’t even usually get going until after 1am. Crazy for 99% of the world? Yes, but for Griddy, that’s just how the lady rolls ;-)

Thanks for coming by and chatting Gini Dietrich! :-) …and don’t forget to think of me tomorrow morning when your with Jack B ;-)

Marcus

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Lisa Gerber April 12, 2011 at

I just LOVE reading about others’ bumpy roads and how you all leave your comfort zones. It does indeed make me feel better to know that I’m not alone.
But Marcus, you made me stop to think about it – all the things I’ve done to leave my comfort zone – things I’m proud of, that make me feel like I’m living life fully. …

and yet for sure, I would have gone to bed in your situation. for sure. : ) in fact you wrote it so well, I think I need to go to bed now.

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Marcus Sheridan April 14, 2011 at

Haha Lisa! Glad I could put you to sleep with this article ;-)

Personally, I get more out of reading about the bumpy roads than I do hearing about the gold at the end of the rainbow. For example, it took Chris Brogan years before he got almost any subscribers to his blog. Years!! Can you believe that mess? But most don’t even realize that. They simply think he blew-up from the beginning. But such couldn’t be further from the truth.

Thanks for coming by and leaving a comment Lisa. And thanks for accepting my GP to Spin Sucks as well. I’m very grateful and appreciative.

Marcus

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Patricia@lavender-oil April 12, 2011 at

Hi Marcus

I’ve been climbing this steep learning curve for awhile now. There are no shortcuts and if I deviate from the path, getting to the top of that mountain just becomes harder and will take longer to reach.

It’s hard explaining to family and friends why I need to be up till 1am each day….don’t you just love time zones ;-) and answer emails, deal with customers whatever day of the week it is.

But for those of us who are willing to experience discomfort and pain along the way, as we push forward the going gets easier. The goals are being reached and success could just be round the corner. Uncomfortable doesn’t seem so hard anymore.

Always good to be here and another great post Marcus. You continue to roar Mr Sales Lion and yet your purr is also comforting cos there’s always a word of encouragement amongst it all. Thanks.

Patricia Perth Australia
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Bill Dorman April 13, 2011 at

But Patricia, you have done so much. Granted it doesn’t always equate to dollars, but in many areas it is very obvious you are successful.

Words don’t put food on the table but I don’t think anyone would question your work ethic and tenacity.

Just keep moving forward, exploring, adapting and you will reach your pinnacle.
Bill Dorman´s last [type] ..What is that smellMy Profile

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Marcus Sheridan April 14, 2011 at

This was really, really kind of you Patricia. Saying the words found herein are comforting just puts a huge smile on my face and it’s statements like that that make this all so very worth it.

And props to you Patricia for being willing to pay the price for success. You’re a special lady. :-)

Marcus

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Elena Patrice April 12, 2011 at

Hello Marcus!

“Uncomfortable” covers a lot of ground -no doubt numerous other adjectives that apply as well!  This is an incredibly thoughtful post; one that resonates deep and gives me solace. At this particular time, I’m experiencing plenty of “uncomfortable bumps” in the road; as I’m being held to the fire. Yet I know, the hotter the fire; the stronger the steel ;) . These bumps are definitely humbling and that alone helps me keep focused on my ultimate goals!

Posts like this, written by people like you Marcus are like finding little treasures along my route, as they give me hope and light they way. You allow others to see the beacons that are guiding the way and letting us know they’ve made it safely to the other side or they’re well on their way … the path is set … we just need to keep going.

So it was that kind of day … a day of constant reminders to “keep on keepin’ on” and know that I’m not in this alone; we’re all in this together. Thank you – I’ll sleep better tonight.

With kindness,

Elena
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Marcus Sheridan April 15, 2011 at

I tell ya what Elena, that was as thoughtful and kind as any comment I’ve had on here in a long time.

First of all, let me say that I feel for you and all the bumps that you’re dealing with at this time. I know it’s very tough, and sometimes it can be hard to see the light at the end of the tunnel.

But often times, just when we feel we’re getting know where, there is that sudden flash of light and we realize we’re still on the right track.

So keep hangin in there lady and again, you’re so very, very kind to say what you’ve said here.

Best,

Marcus

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Jk Allen April 13, 2011 at

Hay Marcus,

It’s so uncomfortable at times…I agree! But the more discomfort, the more I know I’m on the right path…it’s my gauge to assess the level that I’m pushing myself .

Just a few of hours ago I landed at the Oakland Intl Airport. I grew up in Oakland. As I stepped foot outside; feeling the air consume me as I took a deep breath, I was reminded of how fortunate I’ve been to leave the environment I grew up in and now return at an entirely different level in life.

The reminder: I left this place in hopes to find opportunity in the world and today I return as I live within opportunities that I found. I smiled after that thought today.

When I say found, I more so mean that I achieved. I’ve had no other choice but to deal with the discomfort of the obstacles that jump in front of me, and often.

My most difficult daily discomfort is self educed: waking up to work out at 5am after 4-5 hours of sleep. It’s never easy. It’s not that I’d rather sleep, it’s just hard work to get motivated at that time of the day…especially since it’s something I don’t HAVE to do.

-BUT- it’s this reason that I do it. I feel the need to constantly keep myself feeling challenged.

The way this contributes to my goals is this…I learn a lot of lessons right from my home gym. Working out has taught me so much about personal development in general. Working out is hard, it hurts, and you never see immediate results. But if you stick to it, deal with the unfordable soreness and the inner voice that says “it’s okay, you can skip today”, then in time you’ll see transformation. This process keeps me reminded that I may not see daily results that my goals are turning into fruit. But if I keep on track, in the right direction, in time, it’s inevitable.

Thank you for the mention Marcus…as usual!
Timing on this one couldn’t have been better.

Last note – that was a perfect story shared in your intro of the inner battle that we face in making a decision to push ourself. Thank you

PEACE
Jk Allen´s last [type] ..The Evolution of Competition- All About the People- Less About the IndividualMy Profile

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Marcus Sheridan April 15, 2011 at

After reading this incredible comment JK I’m reminded of that workout post you keep promising me man ;-)

But seriously, I think your experience of returning home and the reflection that came with it is an inspiring one.

And the fact that you can live off of 4 hours of sleep and get out of bed each morning…with no one at all pushing you except..YOU…well that makes me feel like like a lazy bum.

I’m going to tell you JK, and I promise I’m not just telling you this because you’re my boy and all, but I think you’re maybe the most motivated, disciplined, and driven individual I’ve ever met. Your mind is constantly in a state of ‘production’ and ‘creation’, and I tell ya, it’s pretty dang cool for me to watch it all happen…Speaking of that, what’s your wife think about your all this drive?? I can’t wait to chat with her sometime and get all the nitty gritty ;-)

You da man brother ;-)

Marcus

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Jason from Skyward April 13, 2011 at

I love how you’ve taken that one decision, whether to work out or go to bed, and really made that the crux of success in all aspects of life.

We are faced with the same types of decisions hundreds of times every day. The paradox, and the reason many people struggle, is that single workout really meant absolutely nothing to you, but at the same time it meant everything in the world.

It’s no coincidence that you happened to choose the workout…and this blog happens to be ultra successful. That’s the connection many fail to make. You feelin’ me?

Loved all the mentions too man, that was very thoughtful!
Jason from Skyward´s last [type] ..The Three “A’s” of a Happy- Healthy- Family!My Profile

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Marcus Sheridan April 15, 2011 at

Hey bud, well I’m sure you could more than relate to this experience, especially because you and I have, well, almost the exact same exercise patterns ;-)

But thanks for the kind words. It was a fun post to write. I actually researched a lot of bloggers, but believe it or not a bunch didn’t really share their struggles from what I could tell, so it made it tougher to share about some that I would love to have mentioned. As a matter of fact, I think I’ll turn that into a post sometime…..

But I ramble. Love ya buddy. ;-)

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Daniel M. Wood April 13, 2011 at

Hey Marcus,

I recognize thet elipticall!
Your old buddy saved the day again ;) (I’m actually mentioning you in regards to your eliptical in a few weeks in a scheduled post).

I have 2 setbacks that created troubles for me, but have taught me a lot.

The first was when I was a kid, I played baseball for a 13-15 year old team in Sweden, I was 13.

After playing in a tournament the national team coach came up to me and told me that I was on his list of prospective players to join the team this year.

I was cut in the last round and didn’t make it. I was very, very angry about this and I starting working on my technique and practiced probably 2 hours/day all winter. Next season I was chosen as captain for the national team.

It was an experience that helped me really grow as a player and a person.

The same thing happened when I was working in my first sales job, I was passed over for a leadership position, because I sold to well.

This was very demotivating, but I decided to become the informal leader of the group. I started coaching salesmen and did our managers job for him (he wasn’t much of a manager), 5 months later the company created a new manager position for me.
Daniel M. Wood´s last [type] ..Guest Post- How to Focus on Your Goals at LifeforinstancecomMy Profile

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Marcus Sheridan April 15, 2011 at

Yeah Daniel, I was actually thinking of you when I wrote this because I know you’ve been with me for a long, long time, and you’ve heard quite a few mentions of my friend the elliptical ;-)

But I love your examples. I love how you have this way of turning negatives into positives…instead of just pouting and quitting and never leaving your mark. This is another reason why you’re a successful blogger D’. You’re tenacious, and ya gotta be if you’re going to make it in this highly difficult ‘hobby’ we call blogging ;-)

Thanks for your support buddy. :-)

Marcus

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rob white April 13, 2011 at

Yes indeed, Marcus. Successful people do all the things that nobody else wants to do. Even getting on the exercise machine builds a sacred contract of self-reliance. There are many small things I never compromise, from my exercise routine to my filing system. All serve to build a habit of excellence. Successful achievers know that when we give all there is to give, we gain all there is to gain.
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Marcus Sheridan April 15, 2011 at

Rob, that comment was awesome man! I’m loving the phrase sacred contract of self-reliance….to tell you the truth, I’ve never heard it used before and boy does it ring true to my ears. (Speaking of filing cabinets, I just put that in mine ;-) )

To ‘continued habits of excellence’ my friend!

Marcus

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Mark Harai April 13, 2011 at

Hi Marcus, this post was filled with lots of meat :p

We are surrounded by mediocrity and familiarity. Change is not comfortable for the person being changed or those who love the person changing.

To be a self-made success often involves losing good friends we grew up with, simply because they don’t want us to change. They want to hang out and chill and do those things they’ve always done and in most cases those things aren’t relative to the new course of success we’ve set out on.

Even family members don’t really want you to change. They’ll call you crazy or a dreamer for desiring to be famous or ultra-successful and say these things are just not in the cards for you.

Everyone will attempt to stop you from pursuing your dreams and changing your circumstances. And, once you do begin to become successful, your ‘good’ friends and even some of those family members will despise you for it and say things like “you think your better than us..” Really, this comes from friends and family.

To add to the challenges, building a successful life is not easy. There is so much to learn about life — and not the things you read in books! Success is built on experience and many of the lessons you learn about business and life are HARD lessons. They’re difficult — they stretch you, emotionally challenge you, mentally exhaust you and bring you to your knees in some cases.

Success comes to those who have been prepared emotionally, mentally, physically and spiritually. Leave one of these out of the mix and success will be elusive to you. All of these are necessary for balance. Money doesn’t buy happiness. It doesn’t make you a loving husband or a patient loving parent. Lusting after money and more money and more money is no way to live. I’ve known some of the most broken people who had loads of cash and were completely empty, unfulfilled and alone.

The uncomfortable part of life is being honest with yourself. That isn’t an ability we’re born with, on the contrary, many are held hostage to a delusion that they’re OK and everybody else needs to get a clue about life. We dilute ourselves by believing the world revolves around us, when in reality we’re just a small part of a much bigger picture.

Overcoming fear, doubt, insecurities is hard to do. This is a daily exercise for entrepreneurs. We’re constantly tempted with these thoughts. The only thing that keeps us going is a deep understanding that we can be better, we can do better, and we can make a difference in the world.

When you can have a vision for more than just yourself, the lives of others can be a great inspiration for staying the course of building a life of purpose and accomplishment.

Thanks for this inspirational post today Marcus, it was just great!
Mark Harai´s last [type] ..5 Tips on How to Become an A-List BloggerMy Profile

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Joe @ Not Your Average Joe April 13, 2011 at

Intriguing comment, Mark. Makes you ask the question of yourself “Is the price of success worth paying?” I’m sure in some circumstances, a “no” answer would be as right as “yes”. Especially in terms of outwardly material success. I will continue to strive for success on my own terms. It usually has little to do with money.
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Mark Harai April 13, 2011 at

I loved your comment Joe and I’m glad it got you thinking. You comment got me thinking too.

It’s funny, when you just do things that you’re passionate about and help others along the way, monetary rewards come as a result… when you least expect it, resources make themselves available in abundance.

Cheers Joe!
Mark Harai´s last [type] ..How To Execute Those Precious Plans – Guest Post via @theunlockeddoor Stuart MillsMy Profile

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Marcus Sheridan April 15, 2011 at

Mark, I don’t know why in the heck you’re thanking me for my blog post when that comment was a heck of a lot better than what I wrote above!! Wow man, that was really, really thoughtful and incredibly well said, and to be honest, you should copy and paste it as a new post on your blog—- seriously, it was that good.

I know what you mean about negative friends and family. I don’t fully know why it’s that way, but it is– especially with friends. I think this is also why people like you, me, JF, Hustle, NG, DB, GD, and Srini (and many others) all get along so well—because we actually fully relate to and understand the other—-and the support system is thus full speed ahead. Speaking of that, I’m really, really excited you might be coming to NY. :-)

Anyway, I do hope you convert this to a post and let the conversation continue at your place my friend.

Your an amazing guy Mark—

Marcus

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Mark Harai April 15, 2011 at

Marcus, you’ve been the single biggest inspiration to my blogging efforts. That inspiration has carried right over to my life in general.

I’m hopeful that our relationship will evolve in to a life time friendship.

Your comment touched me as your words of encouragement always do.

Thank you Marcus.
Mark Harai´s last [type] ..How To Execute Those Precious Plans – Guest Post via @theunlockeddoor Stuart MillsMy Profile

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Danny @ Firepole Marketing April 13, 2011 at

Really great post, Marcus, and the reminder that I need to be exercising more is just the bonus.

Back when I was teaching martial arts, I used to tell students that when they wake up at 5am to go for a run, and they’re debating whether to stay in bed or get up and get moving, they aren’t just deciding whether they’re going to run today. They’re also setting their habits – deciding whether they’re going to be the kind of people who have the discipline to get up and go for that run, or not. I haven’t thought of that in years, but your post really brought this back for me.

I’ve had some big bumps in the road. The biggest one was probably my educational technology start-up – all the details on that coming soon in a guest post. ;)

I’m reminded of the marathon I ran (well, ran/walked/limped/crawled) back in September. That was an ordeal, but somehow I pushed through. Okay, not somehow… I was doing it with my fiancee, so what I was I supposed to do but finish, right? :D
Danny @ Firepole Marketing´s last [type] ..Interview with Randy Komisar- author of the “Monk and the Riddle” and “Getting to Plan B”My Profile

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Marcus Sheridan April 15, 2011 at

Yeah Danny, great comment man. So you taught martial arts ehh? Nice, very cool. And yes, these little habits like exercise are certainly reflective and indicative of all other behaviors in our life, that is for sure.

And congrats on the marathon. The real question is who finished first, you or your fiancee ?? ;-)

Thanks for your support my friend.

Marcus

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Danny @ Firepole Marketing April 15, 2011 at

Oh, I’m very proud of her to say that she finished it about ten minutes before I did. She really worked her tail off preparing for that marathon, it was really inspiring to me. :)
Danny @ Firepole Marketing´s last [type] ..Interview with Randy Komisar- author of the “Monk and the Riddle” and “Getting to Plan B”My Profile

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Jon April 13, 2011 at

Hi Marcus,
The discomfort we may have to endure when we strive to reach our potential is NOTHING compared to the sheer torture that comes your way when you let it all slide and don’t do what you know you could / should.

I know, I’ve been there, and believe me when I say that the discomfort of not being able to pay your electric bill, or the pain in your soul that comes from knowing you failed without really giving it your all, is far worse than the discomfort of the elliptical at 11pm or the 4:30 am email conversation with a client in a different time zone.

When things were going ‘well enough’ I discounted the critical nature of those minor discomforts. For me, unfortunately, it took hitting the bottom – hard – before I really understood just how preferable those bumps in the road are to driving off the cliff.

Surprisingly, experiencing rock bottom didn’t make the bumps in the road any easier. I don’t magically have abundant self discipline – I’m not out there running a marathon. But it did put them into perspective. Now, I can endure them with gratitude because I know that their temporary pain is SO much better than the alternative.

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Marcus Sheridan April 15, 2011 at

Jon, wow man, gotta tell you, that was powerful, and personal, so a huge thanks to you for opening up and sharing it with us.

Yes, often times rock bottom is the only way many of us will change our bad habits and behaviors. And I think we all go through unique ‘rock bottoms’ in our lives, and the question, as the saying goes, is how do we react?? Do we get up and fight or do we just stay there, gnashing our teeth?

It appears you’re a fighter Jon. So big props to you bud.

Hope you come back again, would love to have you as part of the community here sir.

Marcus

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Deb Augur April 13, 2011 at

Hi Marcus,

Terrific post! You’re so right. It’s NOT easy. Easy leads to nothing. I’ve pushed myself for ten years now. Giving up a lot but gaining a whole lot more. I don’t think there’s anything more personally satisfying than pushing yourself to succeed and, by doing so, achieving your dreams. You have to be willing to do what it takes. Otherwise, you’ve already failed.
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Marcus Sheridan April 15, 2011 at

Hey Deb, so great to see you again, as you always bring such a high energy with you. :-)

10 years huh? And still pushing….Very cool, and congrats to you for willing success into your life. May it only continue to get better for you Deb.

And thanks so much for your comment and support here. :-)

Marcus

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phil April 13, 2011 at

far to many comments for me to read them all, …wish I could always have all the time I need to do everything on my list…but most often dont…oh well but believe this my son, the road to failure is far rockier and sometimes you can go right off the cliff into a ragging river to be swept away for ever. Some people dont have 1/10th happyness you have in your life. It is important to thank God every day for those things you could not live without tomorrow

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Marcus Sheridan April 15, 2011 at

You’re very, very right pops, and I’m glad you stopped by for this, as I always love seeing you here. Love ya buddy. (ps, went to the cottage, it looks great!!)

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John Sherry April 13, 2011 at

Man you’re connecting at such magnificent levels Marcus, at the human level where people matter and bonds are forged. I love that! My uncomfortable time was the deep depression and near suicide many years ago and the tiring difficult and emotionally exhausting phase of starting again – to face my demons and to face myself to recognise that I was not the awful person I sincerely believed I was. Then the hurdle last year of starting a blog to defeat the feeling that I didn’t have anything of merit to contribute from my experiences. It was and always has been my inner barriers I had to break free from and not the obstacles on the road of life or the bumps they could bring. In the process I’ve etched a new map and am happily at the wheel of my life with plenty of fuel to now see out the trip. Mega blogging Marcus, even more the phenomenal sharing of your personal stories. I salute you!
John Sherry´s last [type] ..How To Live As A Victor And Not As A VictimMy Profile

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Marcus Sheridan April 15, 2011 at

I’ve etched a new map and am happily at the wheel of my life with plenty of fuel to now see out the trip. ——Now that, my friend John, is how it’s said :-)

Your story of being in the valley of despair and managing to pull yourself out is one that always motivates and inspires me, and I greatly appreciate you for it sir.

Keep steering that wheel my friend!!

Marcus

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Al Smith April 13, 2011 at

Wow Marcus, another great one. U R talented my friend. Right now, EVERYTHING is New and Uncomfortable ! As I shared with you before, I am new on twitter, facebook and all this. Trying to Listen, Observe and Learn as much as possible. I am in the middle of writing an article for the Atl Biz Chron., based on my C A R E acronym and thoughts. I am NOT a writer, but yet I know I can do this. Scared and Confident is a strange place to be, but I do not worry ! It is an opportunity to share the message and try and help people. I, like Robert D. have 12 years, clean and sober. Amazing ! Having lived that selfish, self-centerd life for so long, I am so grateful that I actually DO CARE about other people today and want to make a difference. Thanks again for all your great insight and advice. U Rock, Dude !

Al

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Marcus Sheridan April 15, 2011 at

I tell you what Al, this comment brought me a huge smile and your enthusiasm is simply contagious. 12 years sober huh? Well you’re going to have to go by Robert’s site and give each other a pat on the back man. That’s simply awesome brother and I’m blown away by your desires now to make such a positive impact and difference in the world.

Continued success and excitement my friend,

Marcus

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Eric D. Brown April 13, 2011 at

Great stuff here. Glad I saw this come across my twitter stream.

Uncomfortable – yes…life is uncomfortable, especially if you are taking the road less traveled.

Me – I’m working on a doctorate degree in information systems while working full time and trying a few entrepreneurial projects going on the side…talk about busy…but…I’ve not been uncomfortable during this time. I’ve been doing what needs to be done to get the work done.

That said…I’m starting to wonder if, perhaps, I could do more…..rather than spending a few hours a week on my side projects, can I find time to devote to them more? Probably so.

My discomforts are actually coming from the ‘day job’ that forces me to be focused on things that I really don’t want to be focused on. Maybe its time to jump and be uncomfortable doing those things I want to do and which will make me happy.

Thanks for the inspiration.
Eric D. Brown´s last [type] ..Done Never IsMy Profile

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Marcus Sheridan April 15, 2011 at

Hi Eric, first time here, right?? Well a huge welcome to you sir and I want to thank you so very much for adding to the conversation here and sharing your powerful experience.

Yes, you do sound like you’re a pretty busy guy. And I hope whatever decision you make regarding your ‘day job’, that it brings you the sense of purpose and fulfillment that you’re looking for.

Hope you’ve subscribed Eric and come back again soon, it’s great having you.

Marcus

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Eric D. Brown April 15, 2011 at

Thanks Marcus.

Yes….first time here. Glad I found the place too!
Eric D. Brown´s last [type] ..The Steve Jobs Way – Book ReviewMy Profile

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Kerilyn April 13, 2011 at

(Insert standing ovation here) GREAT posting Marc… brilliant.

Thank you for reminding us that it’s not always going to be easy…that that’s part of the journey!!!
Kerilyn´s last [type] ..feelin groovyMy Profile

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Marcus Sheridan April 15, 2011 at

Kerilyn, you are ever so welcome my dear friend…and you exemplify much of what I talked about in this article. Appreciate you and all your support. :-)

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Marlee April 13, 2011 at

My Dearest Marcus!
How shall you ever keep up this ever growing killer commenting super engaged community. I read every single comment left here and I’m encouraged and amazed by the openness and bravery of each person here. And then I was thankful that I didn’t have to respond to all of them! LOL. Just kidding – come comment on my blog ya’ll, make me feel special!

But seriously, hats off to you for inciting the discussion, and for putting some glory back into the concept of hard work.

The truth is, most people don’t want to do the hard work. They are excited by it, they are pumped up, but they don’t DO any of what it takes. Ironically, they sit around and wonder why the don’t get results.

It’s your commitment to DOING, Marcus that will propel you along your journey to ever-changing and growing levels of personal success.

The road to reaching your maximum potential is a sacrificial road. It’s not self-serving or self-indulgent, but it requires that you know oneself. You know what you’re committed too. You believe in what you’re called to.

Leaving the legal field was incredibly difficult. Merely having to explain to my family that I went to law school only to do something that didn’t require a legal degree at all felt alienating at times. People didn’t understand. And yes, the financial ramifications where huge. But for me, the personal ramifications of living in “comfort” were much greater.

It takes courage, it takes FAITH, and it take determination. Some times I fall short in those areas, but that is where having this kind of community comes into to play. That’s when some like you comes along and reminds us that it’s worth it!

Thanks for the mention Marcus. I’m truly humbled. :)
Marlee´s last [type] ..Radical Marketing- The Third Element – Entertain to EngageMy Profile

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Bryan Thompson April 14, 2011 at

Marcus, what can I say? You are the man! I have unfortunately found myself on the other side of that bedroom, crashing into bed. And I have made those 3 day journeys. I don’t know how you found the strength, but your consistency puts my own experience to shame. :) Seriously, you’ve inspired me, my friend!

But I still might cry into my pillow. But I will work out first.

By the way, I can run. The Wii Fit tells me all the time. ;)
Bryan Thompson´s last [type] ..6 Writers That Will Thrive Now that the Printed Page is DeadMy Profile

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Marcus Sheridan April 15, 2011 at

Ha Bryan! You’ve given me a good little chuckle here bud. :-)

Yeah, nothing like that wii fit to build our confidence, huh? ;-)

Thanks for coming by bud, I really appreciate all your support and kindness.

Marcus

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Tony Hastings April 14, 2011 at

Thanks for a thought provoking and for me, timely post Marcus.

Like most people I have faced and overcome may ‘bumps in the road’ during my life with varying degrees of success. You are certainly right that unless we get out of our comfort zone and make an effort to overcome them we will never succeed. So why do I say timely? I was facing a small bump today and your article has got me moving to step over it!

I had my first holiday for some time last week, a glorious week away in the English Lake District, so what’s the problem with that I hear you say. Well in planning for and enjoying the week I have taken my eye off the blogging ball. Impetus has been lost, the editorial schedule has gone out of the window and the blog has been neglected.

I sat down in front of the computer today feeling a bit sorry for myself with no clear plan of action and without the will to start so that bump looked bigger than it really is. Then I thought why not have look at that post that had popped up in my in box, glad I did. I really like your exercise example, the feeling of meeting a challenge you didn’t want to face is very satisfying and always worth the effort.

So today I am going to make the bump go away, it’s onwards and upwards! Going to chase up all those people who had promised me guest posts (Hi Ingrid) and crystallise some of the half baked post ideas that have been floating round my head. Adding this comment is in fact the first small step to moving forward again.

So thanks Marcus for giving me that much needed shove in the right direction.

Cheers
Tony Hastings´s last [type] ..Am I Crazy 8 New Ways To Save The Planet!My Profile

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Marcus Sheridan April 16, 2011 at

Tony, wow, this was so great, hearing that something I said was able to help you continue along your path to success. Really, that’s great to know and hear.

Now as for you getting that GP from Ingrid, well good luck bud, that slacker has more guest posts ‘to be sent out’ than anyone I know ;-)

But your support and kind words mean a lot Tony and I hope we can continue this in the future.

Have a wonderful weekend.

Marcus

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Stuart April 14, 2011 at

What is comfort Marcus? What is safety? What is security?

These words are fancy words just there to make us feel better and stick our thumbs in our mouths when some big scary decision has just popped up. You had the choice whether to crash for the night or to exercise on whatever that thing does (you can tell I don’t have one!)

You chose exercise, and I believe that was the decision I’d take to.

But it’s not always the best choice to persevere. I’ve read John Falchetto’s recent article on quitting, and I think it’s a perfect counter article to yours Marcus. Do you quit and try something else, or stick it out and see what happens?

Here’s the core of the comment which I left at John’s place, which sums up my take on quitting:

“Imagine this scenario. You’re riding an elevator lift up to the 24th floor. About 11 floors up, you realise that you don’t want to go to the 24th floor anymore, what you really want is on the 12th floor. At this point, do you then get off at the 12th floor, or do you continue riding the lift up to the 24th floor because that was your original plan?

In this instance, not getting to the 24th floor would count as both ‘quitting’ and ‘failing’. What would you do?”

Can you see how both options are viable for different circumstances? We need to be able to master both if we want a successful life. If we keep quitting, we won’t get anywhere. If we keep pushing, we won’t get anywhere worthwhile. It’s a balance, always :-)
Stuart´s last [type] ..How To Blog Without Killing YourselfMy Profile

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Frank April 14, 2011 at

Marcus,

Great analogy and powerful message. It seemw that in my life everything that I have accomplished has been from me taking a step far outside of my comfort zone. It seems that success always lies outside what comes easiest. Often people take the path of least resistance and get to the end of their trip only to find they were going in the wrong direction.

If you want something you never had you might want to start doing something you have never done. Thanks for this inspirational read.
Frank´s last [type] ..In Honor of National Poetry MonthMy Profile

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Marcus Sheridan April 15, 2011 at

If you want something you never had you might want to start doing something you have never done. Well said Frank, that’s it brother. We’ve simply got to stretch ourselves and reach further….and eventually will be rewarded for it…..Just like you and your blog my man. Keep willing success bud, you’re on the road.

Best,

Marcus

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Riley Harrison April 14, 2011 at

Hey Marcus,
There are many reasons to read a post. For me inspiration is a biggie. Last night I came home from an exhausting evening and thought I would check out a few blogs before I hit the sack (yours being one of the blogs I intended to read). Guess what! I got rejuvenated and finished my daily to do list. And probably slept better because I had a sense of accomplishment rather than that nagging feeling of unfinished business. Thanks
Riley
Riley Harrison´s last [type] ..ARE YOU STUCKMy Profile

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Marcus Sheridan April 15, 2011 at

What a wonderful story Riley! You’ve truly made my night with this. Thanks so much for sharing and continued happiness to you. :-)

Marcus

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Carolee a.k.a. The Blogging Biz mom April 14, 2011 at

Pushing yourself to do the exercise is pretty much what more people have to do in business…push yourself to do a little bit more….

Sometimes I just want to sit and watch a TV show in the afternoon, but I know if I want to build my business, there is not time for that.

Also, bad habits set in too easily!
Carolee a.k.a. The Blogging Biz mom´s last [type] ..Before you throw in the towel…My Profile

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Marcus Sheridan April 15, 2011 at

Hi Carolee, and a big ‘welcome’ to you :-)

I agree, bad habits are so, so easy to fall into. That’s why I’m so afraid to miss a workout to tell you the truth. I think if I let it happen once, what might happen the second time? and then the third??

But I really do appreciate you coming by and sharing your thoughts. Best of luck to you and your blog Carolee and I hope you’ll subscribe here and come back again.

Marcus

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Samuel April 14, 2011 at

This post really sparkup my brain! Damn…. I really need to sit down and check myself. Because I’ve being lazy these days. This post fuel my soul :) Thanks so much for sharing. You rock :)

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Marcus Sheridan April 15, 2011 at

Ahh Samuel, you’re a long ways from being lazy my friend, but if the post did help you some, I’m thrilled to hear it.

Continued success,

Marcus

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Jens P. Berget April 15, 2011 at

Hi Marcus,

You are referring to a lot of interesting stories that I didn’t know about. I can relate to the exercise, because that’s what I’m telling myself almost on a daily basis. But, when it comes to work I’m probably too lazy. I know that I am not working as hard as I possibly can. On the other hand, I am having a great time.

I have been asking myself this question over and over again lately. Should I be working harder? I am almost finished writing my first novel, and I have spent 8 months doing it, while working at the college. Although, I know that if I spend a few extra hours a day, I probably could have written better blog posts and been doing some networking and maybe even a better novel. But, on the other hand, I also need sleep in order to get the extra energy.

I feel that for me, it’s not about the hours, it’s about what I do when I am actually working. I work little, but that’s what I have decided to do (at least at the moment). I spend a lot of time thinking, and taking notes (mostly for my novel) and I don’t consider it work, but it sure is. I get things done, I do, but it’s so different to be writing a novel instead of doing “regular” work.

It feels great to be walking in a forrest for 2 hours, and because I am spending the time thinking and taking notes (using Evernote on my iPhone) it’s actually work :)

Very inspiring post. Thanks..
Jens P. Berget´s last [type] ..10 Tips I learned at the marketing conferenceMy Profile

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Marcus Sheridan April 21, 2011 at

Jens, this was great man, and sorry for my slow reply. You’ve brought up an excellent point— what is ‘work’, and how do we best use our time?? I’m completely impressed with your ability to work at the college, then with your novel, and still keep up your blog. Seriously bud, it’s amazing to me and you should pat yourself on the back a little for it.

So just keep doing what you’re doing man– because you’re creating— and that’s why we are here, when all is said and done— to create.

Marcus

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Martyna Bizdra April 16, 2011 at

Marcus, what a nice post
great rewards are like diamonds, that start as a lump of coal, and become jewels under extreme pressure.

congratulations on winning the battle :) by the way, have you been preparing for a marathon?
my long-term rewards come from something very simple:
I keep my word, when I give it, it is like a treasure. Sometimes, when I make a wrong judgment and a stupid decision comes as a result, I still do what I said I would.
It can be painful at times, but it can teach a person a great lesson- to instinctively respect your own judgment, and pay attention to the words, actions, time, yourself and other people.
actions, words, characters :)

dziekuje :)
Martyna
Martyna Bizdra´s last [type] ..Tuesday – Success Strategies of the Successful Ones – Jack Welch Part IIMy Profile

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Marcus Sheridan April 21, 2011 at

Martyna, what a thoughtful and kind comment. I’m so glad you stopped by and shared this.

Although I have run a marathon in the past, I just maintain a disciplined work out schedule now to maintain strong health and keep the inches off my waistline (I like eating too much to not workout ;-) )

I really love what you said about how ‘your word is a treasure’. That’s really, really a powerful quality, something that is quite rare these days.

Again, this was great Martyna, I really appreciate it.

Marcus

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Martyna Bizdrai April 21, 2011 at

hey
always a pleasure :)

have a look:
http://www.guardian.co.uk/lifeandstyle/2011/apr/02/i-am-a-90-year-old-bodybuilder

Martyna
Martyna Bizdrai´s last [type] ..Leadership Jokes IIMy Profile

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Wim @ Sales Sells April 22, 2011 at

True progress is made when people step out of their comfort zone. I try to keep this in mind with everything I do. Something I’ve noticed is the more you step out of it, the easier it becomes.
Wim @ Sales Sells´s last [type] ..The Four-stroke Method- A Foolproof Way To Build Your ArgumentsMy Profile

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Marcus Sheridan April 22, 2011 at

Absolutely Wim. We’ve got to stretch ourselves on a regular basis. And yes, the more we do it, the easier it gets. In fact, if we keep doing it, eventually we think, “How was this ever uncomfortable in the first place?” ….and thus a new challenge is born.

Marcus
Marcus Sheridan´s last [type] ..Dear Twitter- I’m Sorry I Hated Your Stinking GutsMy Profile

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