U.S. Waterproofing is the largest basement waterproofing and foundation repair company in the Midwest.
A family-run business since 1957, U.S. Waterproofing has been servicing customers in Northern Illinois, Northwest Indiana, and Southeast Wisconsin with all of their basement leak and foundation repair needs for nearly sixty years.
With 300,000 dry basements tucked beneath their belt, U.S. Waterproofing continues to excel in customer satisfaction and personalized care, and has even been awarded the coveted Torch Award for marketplace ethics by the Better Business Bureau in 2006.
U.S. Waterproofing prides itself on solid customer relationships and quality workmanship, and boasts that two-thirds of its business comes from positive word-of-mouth as satisfied clients recommend their services to their family, friends, and neighbors.
Why US Waterproofing Turned to Inbound Marketing
In early 2012, Vice President of U.S. Waterproofing, Matthew Stock turned to the Internet to find new ways to attract potential customers to his website.
He noticed that pay-per-click advertising rates were rising, and traditional forms of advertising such as The Yellow Pages were waning in influence with customers.
Stock quickly realized that a solid company website was the future of attracting new clients.