Why We Should Stop Interviewing Celebrity Keynotes on Stage and Start Allowing Them To Tell Their Story
Have you ever gone to a conference excited to see a celebrity speaker only to find them to be “interviewed” on stage?
Yeah, it’s pretty common.
But why? Why would anyone waste such an incredible opportunity by delivering a fluffy conversation that generally lacks the soul and power of a true keynote?
In my frank opinion, this trend makes no sense.
As event attendees, when listening to a keynote (be it a celebrity or not) we want to hear their inner thoughts, feelings and what life has taught them. We don’t want interviews. If we did, we’d tune in to Access Hollywood.
That’s the thing about live events. They are supposed to be different. They are supposed to feel different.
We see rock bands in the live not because the sound quality will be the best (in fact, that will be quite inferior), but rather to have a unique experience in the moment. This is what we all seek.
The same rule *should* apply to keynote speakers at conferences.
So let’s drop the interviews.
And let’s get back to keynote speakers that tell their story– unprompted…unplugged.
This is what live events should be all about.